Social Media for Dentistry
Dental Communications Group’s SEO and Social Marketing Consulting will help you market your practice powerfully in the age of social media. When it comes to using Search Engine Optimization and marketing expertise for dentistry, DCG co-founder Dr. Helaine Smith has been called “The Savvy Marketer” by Forbes magazine. Dr. Smith is also featured in SEO guru David Meerman Scott’s book World Wide Rave, in which she is named as one of America’s most creative small business owners using social media to gain market share and grow a cosmetic practice.
DCG offers two services for you to choose from, to provide your practice with customized dental marketing solutions to reach and exceed your goals:
- Telephone consultations and conference calls with Dr. Smith
- Our 15-Month SEO and Social Marketing Program which features a personalized marketing plan to meet your budget and needs
Dental marketing today means establishing trusting relationships with your patients and community, and communicating your message throughout your marketing and branding. Traditional media outlets such as print ads must be used in conjunction with web-based solutions and social media.
In the 21st century, marketing your practice has become a science in itself, given the prevalence of the Internet, terminology, and practices of web-savvy dental practitioners. Dental Communications Group will help simplify and streamline this process for you, to keep your practice visible and competitive in this challenging and fast-changing environment.
SEO and Social Marketing Consulting will work closely with you in the following areas of practice improvement:
- Understanding why SEO is a must for a vibrant and growing dental practice
- Learning which forms of social media are right for you: Twitter, LinkedIn, blogs, and more!
- Making your web site appealing to search engines
- Avoiding the trap of companies that “guarantee to make you #1 on Google”
- Search Engine Optimization (SEO) vs. Search Engine Marketing (SEM)
- Advantages of using social media for dental practices
- Using social networking to stay connected with patients
- Branding your practice using emotion, logic, and marketing savvy
- Utilizing social networks to build community awareness of your practice
- Essential tools and metrics to track your web site conversion rate
- Developing and implementing a customized marketing plan for your office